| Price: | |  |
| Format: | MS Excel |
| # of Pages: | N/A |
| Category: | Template |
| Function: | Product Development |
| | |
| Description: | Competitor Matrix--Matrix for all your products demonstrating which of your products the competitors offer as well and at what price.
Market Matrix--Matrix for all your products and potential target markets that have the greatest potential to purchase. Must consider the issues facing each industry and determine products to meet their needs.
Document instructions included.
|
| Purpose: | Competitor Matrix--Used by sales and others to stay ahead of the competition and dominate the market.
Market Matrix--Helps focus the sales efforts in selling to a particular market. Ensures that the company has a product for all potential markets and is designed to meet the needs of your clients. |
| | |
Following is only a partial view.
 |
| |